The Best Marketing Tactics

There’s a lot of ways to market your business, but which ones are best? 🤔

Pro tip: choose a few powerful marketing channels and do very well in them. If you choose too many, you’ll likely do a mediocre job at all of them.

Here’s a list of my favorite marketing channels:

1. Email Marketing
   This is one of the only forms of ‘owned media’ that you can’t be kicked off of.
   
   

2. Search Engine Optimization (SEO)
   When your website appears at the top of Google Search for an applicable search term, great things can happen.
   
   

3. Pay-per-click Advertising (PPC)
   If you need immediate results (and are willing to pay), pay-per-click advertising might be for you.
   
   

4. Social Media Management
   This is a great way to grow an audience of super fans that want to hear from you.
   
   

5. News Releases
   When you have interesting news to share, the media wants to know about it.
   
   

6. Networking
   Networking is a great way to connect with other business owners and leaders who might become your customers.
   
   

7. Events
   Depending on your business type, a well-crafted event can be a great way to teach people about your products/services.
   

Choose the marketing tactics that can benefit your specific business the most, and don’t worry about the other options.

Good luck,

Riley Hoogendoorn
Owner of Hoagy Marketing

P.S. If you want a FREE marketing strategy consultation, click the button below to let me know (and we can also discuss how I can run your entire marketing department with only part-time hours).